The Hockey India League (HIL) was launched in 2013 by Hockey India. It represented a landmark initiative aimed at reviving Indian hockey. The league also focused on establishing a commercially viable, professional platform for the sport. Hockey India originally planned the league with six teams, but it kicked off with five, as the Bangalore franchise remained unallocated In 2014, the league expanded with the inclusion of the Kalinga Lancers, and there were plans to grow the competition to ten franchises by 2018.
Hockey India League’s FIH Recognition:
One of the league’s defining features was its official recognition by the International Hockey Federation (FIH). The FIH not only sanctioned the tournament, it also reserved a 30-day window in its global calendar. This enabled top-tier international players to participate. This endorsement significantly raised the profile and competitiveness of the league.
HIL’s Commercial Model and Sponsorships
On the commercial front, HIL secured strong financial backing. Hero MotoCorp committed to a multi-year title sponsorship. Other notable sponsors such as Bharti Airtel and Yes Bank also provided substantial support. Franchise teams invested heavily in talent. Franchise teams spent over USD 1.3 million to recruit 49 players from countries including Australia, New Zealand, Spain, Argentina, Ireland, England, South Africa, and India. ESPN Star Sports initially held the broadcasting rights for five years.. From 2016 to 2018, Star Sports took over exclusive coverage of HIL and other major international hockey matches hosted in India.
Indian Hockey Revival: Inspired by the IPL
The HIL was more than a league—it was an attempt to revamp Indian hockey’s image and infrastructure, inspired by the commercial success of the Indian Premier League in cricket. While it started strong, the challenge lay in maintaining long-term viewer interest and financial viability, particularly in a competitive sports market increasingly drawn to cricket, kabaddi, and football.
The Future of Hockey India League
The way forward for the HIL depends on reviving public engagement, securing steady investments, and ensuring international player participation. If strategically restructured and aligned with current sports marketing trends, the league still holds the potential to reignite India’s historic prominence in world hockey.
This Blog is written by Saumya Soni, advocate, Supreme Court of India.
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